Cupple

 

Cupple

Cupple approached Aetha Design in early 2019 with an idea to reinvent the reusable water bottle and coffee cup with an aim to help reduce the amount of single use plastic we see in our oceans and countryside.

 
 

Concept Ideation
CMF
Prototyping &
Design Development
Design for Manufacture
Branding
Kickstarter Support

Cupple - Reusable Water Bottle & Coffee Cup 2019

 

Cupple - Reusable Water Bottle & Coffee Cup 2019

 
 

The brief

Cupple wanted to combine a 18oz reusable water bottle and 12oz coffee cup to help users save space when transporting the product and provide a storage solution for the cup and lid when the user was not drinking coffee.

Our solution

A minimal sculpted form that provides a flawless user experience. We have been involved in the design from the initial sketch right through to the design for manufacture stage and launch on Kickstarter.

 

The brief

Cupple wanted to combine a 18oz reusable water bottle and 12oz coffee cup to help users save space when transporting the product and provide a storage solution for the cup and lid when the user was not drinking coffee.

Our solution

A minimal sculpted form that provides a flawless user experience. We have been involved in the design from the initial sketch right through to the design for manufacture stage and launch on Kickstarter.

Our team also helped with manufacture selection, manufacture support and with the Kickstarter campaign.  Cupple launched in Autumn 2020 on Kickstarter, was 100% funded within 1 hour and Kickstarter backers received their product in early 2021.

The product is now available in multiple colours and online at global retailers including Oliver Bonas. For more information head to their website.

Nominee for Dezeen Awards (Product Design) awards 2021

 
 

One bottle a
cupple of benefits

01 Drip + leek proof lid.

02 Stainless steel Water bottle [525ml/18oz].

03 Double walled, vacuum insulated stainless steel Coffee cup [340ml/12oz].

04 Coffee lid.

05 Outer sleeve.

 

One bottle a
cupple of benefits

01 Drip + leek proof lid.

02 Stainless steel Water bottle [525ml/18oz].

03 Double walled, vacuum insulated stainless steel Coffee cup [340ml/12oz].

04 Coffee lid.

05 Outer sleeve.

 

Cupple

Below is the original Cupple Kickstarter campaign video which Aetha Design collaborated on with the Cupple team. The campaign launched in August 2020 and was fully funded within 3 hours of going live. The team raised +£68K on Kickstarter and Cupples were delivered to backers in 2021.

 
 

The Cupple launch video

 What our lovely clients say

  • “ We have worked with AETHA on developing our concept for a reusable drinks bottle from a hazy sketch with a long list of requirements to the beautiful, stylish prototype now sitting in front of us. The team were brilliant from the outset, taking care to fully understand our ideas, through the development process, providing clear timelines and costs for all stages with plenty of opportunity to discuss and refine our product, to the final prototype which the team spent so much time on getting just right. What felt like a daunting journey at the outset felt like an amazing adventure by the end! We would highly recommend AETHA and send huge thanks to them ”
    — Eve – Co-Founder Cupple
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