Culture Hustle

 

Culture Hustle

The Culture Hustle approached Aetha Design in 2021 with the concept to design and develop a device that turns any plastic bottle (almost) into an eco-spray can reducing the amount of single use spray cans being used.

 
 

Concept Development
CMF
Prototyping
Design for Manufacture

Culture Hustle Stuart Semple – SPRAY 2021

 

Culture Hustle Stuart Semple – SPRAY 2021

 
 

The brief

ONE SPRAY TO RULE THEM ALL Stuart Semple and The Culture Hustle wanted to offer artists a way to make spray versions of Stuart’s paints. Rather than just do that – they came to us with an idea to re-invent the spray itself. They had a dream – to be able to spray anything.

Our solution

A patent pending sleek design that can be used to transport paint how you like, with what you like. The design is simple, eco and powerful.

 

The brief

ONE SPRAY TO RULE THEM ALL Stuart Semple and The Culture Hustle wanted to offer artists a way to make spray versions of Stuart’s paints. Rather than just do that – they came to us with an idea to re-invent the spray itself. They had a dream – to be able to spray anything.

Our solution

A patent pending sleek design that can be used to transport paint how you like, with what you like. The design is simple, eco and powerful.

SPRAY launched in April 2021 on Kickstarter, was 100% funded within 30 minutes and raised over £200K. The product is currently in production with a manufacturer and Kickstarter backers are going to be receiving their product in early 2022.

The product is now available on the Culture Hustle website. For more information head to their website.

Nominee for beyond plastic awards 2021

 

SPRAY launched in April 2021 on Kickstarter, was 100% funded within 30 minutes and raised over £200K. The product is currently in production with a manufacturer and Kickstarter backers are going to be receiving their product in early 2022.

The product is now available on the Culture Hustle website. For more information head to their website.

Nominee for beyond plastic awards 2021

 
 
 
 
 
 

Spray. The Culture Hustle

 
 

 What our lovely clients say

  • “ The team at Aetha have been brilliant. They understood the requirements of the project and the bigger picture straightaway and have patiently worked with us to make the original design ideas a reality. They have maintained their support and enthusiasm for the project throughout. ”
    — Jeff (Culture Hustle)
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